Nationwide · HedgeStone Business Advisors
Laundromat Business Broker
A laundromat business broker helps you price a store, verify earnings, protect confidentiality, and manage a sale or purchase. Jason Taken at HedgeStone Business Advisors works nationwide. Explore your next move.
Confidential conversation. No cost to talk. No listing agreement on the intro call.
A starting point for owners
What could your laundromat be worth?
Start with annual owner earnings. See the arithmetic, then the questions that matter.
Your earnings-based illustration
Source: BizBuySell reported sales, 2021–2025. Historical reference; not an appraisal.
Illustration less your equipment allowance
Separate scenario arithmetic; not net sale proceeds or an automatic price adjustment.
Actual prices can fall above or below this illustration. It excludes real estate and does not calculate debt payoff, selling fees, or taxes.
What to verify next
30-minute intro call · No cost · Confirmation required
Start with the documents you have
Bring your latest tax return, a profit-and-loss statement, and a list of one owner's pay and supported add-backs. Revenue and bank deposits alone are not owner earnings.
See how earnings are normalized, or use the detailed valuation calculator.
Work through my earnings with JasonNo email needed. Your financial inputs stay in this browser and are cleared when you reload.
How the illustration works
Annual SDE × 2.72 to 4.50. These are the earnings-multiple quartiles of 855 laundromat sales reported to BizBuySell, 2021–2025; the median is 3.50×. Source checked 2026-10-11.
These historical sample quartiles are not a confidence interval, an appraisal, or a predicted price for your store. Lease answers provide review prompts without assigning a price premium. Any equipment allowance is your separate spending assumption, with no discounting or hidden factor weights.
Explore the detailed valuation model or read the valuation guide.
Key takeaways
- Across 855 laundromat sales reported to BizBuySell for 2021-2025, the median sale price was $250,000, the median earnings multiple was 3.50x, and the middle half of deals landed between 2.72x and 4.50x (Source: BizBuySell, 2021-2025).
- The Coin Laundry Association estimates roughly 29,500 U.S. coin laundries generating close to $5 billion in annual gross revenue (Source: CLA Industry Overview).
- In the CLA's 2024 survey of 377 owner-operators, the median store did $335,000 of 2023 gross revenue with rent at 18% and utilities at 20% of revenue (Source: CLA 2024 Laundry Industry Survey).
- Two things move a laundromat through that multiple range more than anything else: how much of the revenue can be independently proven, and how many years of lease the buyer actually controls.
- Unreported cash is not an add-back. Buyers and lenders discount income that cannot be tied to a return, a deposit, a settlement report, or a meter.
I want to sell
What the store is worth, what buyers will verify, and how to run the process without your employees, landlord, or competitors learning anything.
I want to buy
How to screen a listing in 48 hours, prove the revenue is real, structure the financing, and avoid the four mistakes that cost first-time buyers the most money.
What Do Laundromats Actually Sell For?
There is a real dataset here, and most pages that answer this question do not use it. BizBuySell publishes valuation benchmarks from laundromat and coin-laundry businesses sold through its platform. Across the five years ended 2025, that is 855 closed transactions.
| Measure | Result (855 closed sales, 2021-2025) |
|---|---|
| Median sale price | $250,000 |
| Median asking price | $275,000 |
| Median annual revenue | $219,878 |
| Median owner earnings (SDE) | $76,560 |
| Median days on market | 139 |
| Median earnings multiple | 3.50x |
| Lower quartile earnings multiple | 2.72x |
| Upper quartile earnings multiple | 4.50x |
| Median revenue multiple | 1.21x |
Source: BizBuySell, Laundromat and Coin Laundry Valuation Benchmarks, 2021-2025 closed sales.
Read that table with two cautions. First, these are transactions reported to one platform, not a census of every U.S. laundromat sale. Second, and more useful: the gap between the lower and upper quartile is 1.78 turns of earnings. On $76,560 of owner earnings, that spread is about $136,000 of purchase price on the same store, decided almost entirely by evidence quality, lease term, and equipment condition.
That gap is the whole job. Everything on this site — the valuation pages, the verification methods, the lease review — exists to move a specific store from the bottom of that range toward the top of it, or to tell a buyer honestly when a store belongs at the bottom.
What the Industry Looks Like Underneath the Multiple
Two counts answer two different questions, and they should never be added together or used interchangeably.
| Source | Count | What it measures |
|---|---|---|
| Coin Laundry Association industry overview | ~29,500 coin laundries, ~$5B gross revenue | Trade-association estimate of locations, including stores with no paid employees |
| U.S. Census, 2023 County Business Patterns, NAICS 812310 | 10,890 establishments, 41,351 employees, $1.090B payroll | Employer establishments only, in a category titled Coin-Operated Laundries and Drycleaners |
The CLA figure is the right one for an industry-size statement. The Census figure is the right one for comparing one state or metro against another, because it is collected the same way everywhere — which is exactly how the state pages and metro pages use it.
The operating profile comes from the CLA's 2024 Laundry Industry Survey, fielded to PlanetLaundry's circulation and answered by 377 owners of at least one self-service store. It is a trade survey, not a probability sample, and the numbers below are medians from that respondent group for 2023 operations.
| Operating measure | Median | Note |
|---|---|---|
| Gross revenue per store | $335,000 | Wide dispersion; store size and service mix drive it |
| Store size | 2,740 sq. ft. | Mean was 2,850 sq. ft. |
| Machines per store | 62 | Mean 67: 36.5 washers, 30.4 dryer pockets |
| Rent as % of gross revenue | 18% | Mean 24%; CLA notes extreme responses pulled the mean up |
| Utilities as % of gross revenue | 20% | Mean 21%; utilities were the most-cited operator problem at 53% |
| Payroll as % of revenue, stores with payroll | 20% | Excludes stores with no payroll |
| Operating net profit before tax, debt, and owner comp | 27% | Not SDE, and not cash flow after replacement capex |
| Space rented / owned | 56% / 44% | Lease risk applies to the majority of stores |
Source: CLA 2024 Laundry Industry Survey.
That 27% line is the single most misquoted number in this industry. It sits before income tax, before debt service, and before any compensation to the owner for the hours they work. It also sits before the replacement reserve for machines that will need to be replaced. A buyer who treats 27% as a return is going to be unpleasantly surprised in year two. The business model guide walks the full bridge from gross revenue to what an owner keeps.
Why Do Laundromat Deals Fall Apart?
After enough of these, the failure modes repeat. Four of them account for most dead deals.
The revenue cannot be proven. A store collects cash. The seller says it does more than the returns show. The buyer believes them, the lender does not, and the deal dies at underwriting — or worse, the buyer pays for the claimed number and finds out afterward. There is a real verification stack for this: reconcile returns, deposits, card-processor settlements, and machine-level reports; sit through multiple coin collections with dated count sheets; rebuild theoretical washer revenue from machine count, capacity, vend price, and observed turns; and cross-check water consumption against manufacturer cycle usage. That stack is laid out step by step on how to verify laundromat income and water bill analysis.
The lease will not carry the loan. Equipment is expensive to move and the location is the business. Acquisition financing commonly runs ten years. When the remaining controllable lease term is shorter than the debt, the lender declines, and everyone finds out in week six of a deal that should have been checked in week one. There is no universal minimum term — the decision rule is that controllable term should cover the buyer's financing horizon and equipment payback, subject to what the lender and landlord require. See how lease term affects value.
The equipment is priced with a shrug. "The machines are old, knock something off." That is not underwriting. The correct method is to price the actual replacement program — installed distributor quote, site work, permits, downtime, financing, contingency — then test whether the remaining cash flow supports it. The CLA's own valuation discussion notes retools can exceed $200,000 and that washers and dryers may need replacement on a 15-20 year horizon, but condition, usage, water chemistry, and parts access all move that. See retool cost.
Financing rules were read off an older page. Equity injection, seller-note treatment, lease requirements, and lender underwriting must be checked against the SBA policy applicable to the transaction. The SBA 7(a) page records the policy version reviewed in September 2026 and flags the SOP 50 10 8.1 effective date of October 1, 2026. Have your lender confirm the operative version and transition rules before structuring an offer.
What Does a Laundromat-Specific Process Look Like?
A generalist broker sells restaurants, HVAC companies, and machine shops, and treats a laundromat like any of them. The mechanics that decide a laundromat deal are not the same.
On the sell side. Price from normalized earnings, not from a price-per-machine rule of thumb. Assemble the evidence package before going to market: three years of returns, interim statements, 24-36 months of original utility bills, the full lease with every amendment, the equipment schedule with model and serial numbers, and payment-system exports. Market behind a blind teaser that does not identify the store. Qualify buyers on capital and credit before the NDA, and disclose in stages. Start the landlord consent conversation early, because it is the most common source of delay. Then manage diligence so that questions get answered from documents instead of from memory.
On the buy side. Define a buybox that is actually financeable given the buyer's liquidity. Source on-market and off-market. Screen fast on the four gates — lease, verifiable revenue, equipment remaining life, and utility exposure — so time goes only into stores that survive. Then verify, get the lender package assembled before an offer, and structure contingencies that let the buyer walk if the numbers do not hold.
Both sides get one thing in common: the numbers get verified rather than repeated. A price that survives diligence is worth more than a higher price that collapses in week ten.
The Full Engagement, End to End
| Stage | Seller side | Buyer side | Typical duration |
|---|---|---|---|
| Intro call | Value range, timeline, what to fix | Buybox, capital, lender fit | 30 minutes |
| Preparation | Document package, opinion of value, lease review | Pre-qualification, proof of funds, lender introductions | 2-6 weeks |
| Market / search | Blind teaser, buyer qualification, NDA-gated disclosure | On-market and off-market sourcing, first-pass screening | Varies; median laundromat days on market was 139 |
| Offer | Review offers, compare structures and buyer credibility | LOI with real contingencies and a diligence window | 1-3 weeks |
| Diligence | Answer from documents; manage disclosure timing | Revenue verification, equipment inspection, lease and environmental review | 30-60 days |
| Consent and financing | Landlord consent, estoppel, lease assignment | Lender approval, business valuation, closing conditions | Overlaps diligence |
| Close | Allocation, bulk-sale and tax steps, prorations, keys | Funding, lien releases, possession, transition | 1-2 weeks |
Durations are typical ranges from process experience and the published days-on-market figure, not a guarantee. See how it works for what happens inside each stage and the LOI-to-close timeline for the week-by-week version.
Where This Practice Works
Nationwide. There are seller and buyer pages for all 50 states and 80 metro markets, each built from Census establishment counts, American Community Survey renter-share and income data, EIA electricity benchmarks, and state-level licensing and sales-tax research.
Two honest notes about geography. There is no physical office in each market, so the state and metro pages describe the market and the rules — they do not claim a local storefront. And several states require a real-estate license to broker a business sale; where that applies, the requirement is confirmed for the specific transaction before an engagement is accepted, rather than assumed.
What This Site Is, and What It Is Not
It is a reference site with an intake. Every statistic carries an inline source and a year. Where a number does not exist in a credible source, this site says so rather than inventing one — the clearest example being the "laundromat failure rate," which is quoted constantly online and supported by no national dataset anyone has produced.
It is not a marketplace. There are no listings here, no fabricated inventory, and no invented testimonials. Store details are never posted publicly. It is also not legal, tax, or investment advice: allocation, bulk-sale notice, sales tax on equipment, non-compete enforceability, and depreciation treatment all turn on facts and current law that a CPA and attorney need to confirm for your specific deal.
And it will tell you when the answer is no. Some stores should not be sold yet, because six months of documentation work would move the price more than any marketing will. Some stores should not be bought at all. A broker who never says that is not doing the job.
The Next Step
Frequently Asked Questions
What does a laundromat business broker actually do?
A laundromat broker prices the store from normalized earnings, prepares the documents a buyer and lender will demand, markets it confidentially behind an NDA, qualifies buyers on capital and credit before disclosure, manages diligence and lease consent, and coordinates the closing. On the buy side, the same work runs in reverse: define the buybox, source stores, verify the numbers, and get the buyer lender-ready before an offer.
What do laundromats sell for?
Across 855 laundromat and coin-laundry sales reported to BizBuySell for 2021-2025, the median sale price was $250,000 on median revenue of $219,878 and median owner earnings of $76,560. The median earnings multiple was 3.50x, with a lower quartile of 2.72x and an upper quartile of 4.50x (Source: BizBuySell Valuation Benchmarks, 2021-2025).
Do you list laundromats for sale on this site?
No. This is an intake and reference site, not a marketplace. It publishes sourced industry, valuation, financing, and market data, and the only action it asks for is a 30-minute call. Store details are never posted publicly; a seller's identity and location stay confidential until a qualified buyer signs an NDA.
Do you work outside my state?
Yes. The practice is nationwide, with pages covering all 50 states and 80 metro markets. There is no physical office in each market. Where a state requires a real-estate license to broker a business sale, that requirement is confirmed for the specific transaction before an engagement is accepted.
What does it cost to talk?
Nothing. The intro call is 30 minutes, carries no listing agreement, and nothing you share is disclosed to anyone. Most first calls end with a value range and a list of the three documents that will decide the price.
How long does a laundromat sale take?
The median laundromat in the BizBuySell dataset spent 139 days on market before it sold, and that measures listing to accepted offer, not listing to funded closing (Source: BizBuySell Valuation Benchmarks, 2021-2025). Add diligence, lender approval, business valuation, landlord consent, and license transfers on top of it.
How does the quick valuation tool work?
It multiplies the annual owner earnings you enter by 2.72 and 4.50, the earnings-multiple quartiles of laundromat sales reported to BizBuySell for 2021-2025. The result is an illustration, not an appraisal or predicted sale range. Lease answers guide document review; they do not change the multiple. An optional equipment allowance shows separate spending arithmetic.
Do I need to share my financial information to use the tool?
No email or account is required. The homepage tool calculates in your browser and does not transmit or save your earnings, lease answer, or equipment allowance. You can view the result, clear it, and book a call separately. If you do not know your owner earnings, it points you to the documents needed to work them out.
Sources
- Coin Laundry Association, Industry Overview — https://laundryassociation.org/for-investors/industry-overview/
- Coin Laundry Association, 2024 Laundry Industry Survey (377 owner respondents, 2023 operations) — https://member.laundryassociation.org/hubfs/IndustrySurvey24.pdf
- U.S. Census Bureau, 2023 County Business Patterns, NAICS 812310 — https://www.census.gov/data/datasets/2023/econ/cbp/2023-cbp.html
- BizBuySell, Laundromat and Coin Laundry Valuation Benchmarks, 2021-2025 closed sales — https://www.bizbuysell.com/learning-center/valuation-benchmarks/laundromats-coin-laundry/
- U.S. Small Business Administration, 7(a) Loans — https://www.sba.gov/loans/7a-loans/
This page is general information about laundromat transactions, not legal, tax, or investment advice, and not a guarantee of sale price, timing, or financing approval. Verify current rules with your own CPA, attorney, lender, and the relevant state or municipal agency before acting.